A mother opens a package expecting the usual, but what she finds instead stops her cold: a hardcover book, 346 pages long, titled MEOW.

 

She flips it open. “Meow.” Turns another page. “Meow.” Page after page after page.

 

“I have two kids, nine and twelve,” she says on video. “They just ordered it.”

 

The kids can be heard giggling in the background as she keeps turning pages. “Don’t laugh. I’m going to return it,” she insists, but the disbelief on her face says otherwise.

 

Then the twist: “It’s mine. I’m not returning it.” That’s the moment the internet fell in love.

 

346 Pages of “Meow” and Why It Works

 

Just meow, repeated hundreds of times, more than 300 pages’ worth.

 

She starts counting the pages. She considers returning it. She questions how something like this even exists.

 

A paperback book, 346 pages.

 

Someone didn’t just think of this idea. Someone published it, priced it, listed it on Amazon, and hundreds of people bought it.

 

Mid rant, the mother pauses.

 

“It’s mine,” she says. “I’m not returning it.”

 

That’s the moment the story turns, from outrage to reluctant admiration. Because ridiculous or not, someone imagined this book and made it real. And somewhere along the way, a pair of kids looked at it and thought: Yes. This is exactly what we need.

 

The video went on to rack up millions of views, not because of the book itself, but because of what it represents: the strange, joyful intersection of parenting, internet culture, and ideas that shouldn’t work, but somehow do.

 

The Book Is Real and It Is on Amazon

 

The author is Eszter Kiss, and yes, she meant to do it.

 

The book currently has thousands of views, hundreds of thousands of shares, and dozens of reviews, some ironic, some dead serious.

 

“Perfect gift for a cat lover.” “I laughed harder than I expected.” “There’s something kind of brilliant about it.”

 

And it’s not just the book. It’s the delivery. The mom’s tone. The kids’ laughter. The disbelief. The reluctant acceptance. The whole thing reads like a one act play in the age of Amazon.

 

The Reviews on Amazon

 

Some people thought the video was staged. Others thought the book had to be a joke.

 

But no, MEOW is very real. It’s for sale on Amazon. Roughly $20. Hundreds of identical lines repeating the word meow across nearly 346 pages.

 

That absurd simplicity struck a nerve. The idea that someone would publish it, someone bought it, and someone else accidentally brought it into their home. That’s peak internet.

 

One comment put it best: “My kids bought it without asking me. I was mad… until I read it.”

 

Another: “Makes you question everything. But in a good way.”

 

Whether it’s absurdist art or a brilliant prank gift, MEOW is having a moment.

 

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